WIN HEARTS & MAKE HEADLINES
We create breakthrough viral campaigns and original branded music for sound-centric platforms TikTok, Instagram Reels, YouTube, Spotify, and more that drives connection with your audience by entertaining instead of interrupting their consumer experience.
SPOTIFY-WORTHY MUSIC FOR BRANDS
that drives marketing results
Tell your unique
BRAND STORY THROUGH SONG
and connect with your super fans in a memorable way that will live on long after your campaign ends
STICKY MUSIC CHECKLIST
TOP CHARTS +
Engineering hits with the help of
MUSIC SCIENCE + TREND DATA
+ AUDIENCE INSIGHTS
to give your song the "sticky" factor that's actualized through a 360 marketing strategy
Song Candy is a first-of-its-kind, data-driven creative agency and music production studio that develops breakthrough viral campaigns and original branded music for brands, agencies, and publisher partners.
Calling upon our collective 25+ years of marketing experience, having developed brand marketing campaigns for Toyota, PepsiCo, TikTok, Disney, Sephora, and more — in addition to the most viral TikTok campaign to date, #EyesLipsFace by e.l.f. Cosmetics.
Combine that with our collective 35+ years in the music industry writing, playing, producing, and engineering Billboard charting music — having worked with notable artists such as
The Avett Brothers, Carly Rae Jepsen, Earth, Wind & Fire, Dierks Bentley, and more.
Original Branded Songs + TikTok Sounds
Exclusively Licensed for Digital Channels
Music Distribution to TikTok, Spotify, etc.
Sonic Branding + Sonic Logo Design
CAMPAIGN DEVELOPMENT +
INFLUENCER MANAGEMENT +
360 Campaign Ideation
TikTok Hashtag Challenge Development
Influencer Strategy & Management
Campaign Video + Still Asset Creation
Campaign Amplification Strategy across Paid, Owned and Earned channels
TIKTOK STRATEGY + MANAGEMENT
Trend-Driven, Music-First Approach
Content Franchise Development & Production
READY TO TOP
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